WEB ANALYSIS CONSULTING SERVICES

Being a marrow of all online marketing services, web analytics gives a clue to understand everything happening on your site and explains why it happens. Our specialists constantly monitor usage and traffic on the sites of our customers by means of special web analytics services.

The demand for quality web analytics consulting is high nowadays. The ability to tell you what problems you having and on what pages of a site something has gone wrong, why you have them and the way these problems can be solved — it’s a must do for a competent web analytics consultant.

WHAT WEB ANALYTICS SERVICES WE USE

Basically, we use data brought by Google Analytics services. Being qualified in Google Analytics consulting, our experts are keen on advanced settings and functions of Google Analytics. Functionality of this free service cannot be underestimated.

Being an experienced web analytics company, we provide our customers with detailed reports about traffic on their sites. With the help of web analytics consulting you can learn how effective your SEO and PPC campaigns are, which keywords bring traffic to your site, which keywords bring you sales and which do not.

The reasons of problems on your site can also be indicated in GA. Every experienced Google Analytics consultant can give you an answer about these factors, as well as about almost every detail about the performance of your site.

Google Analytics services allow adjusting monitoring of actions the user takes on your site to analyze them in future, and monitoring your sales funnel to know if there are any difficulties users have while conducting a purchase.

Along with Google Analytics, we use third party web analytics services. These services provide us with data about users’ actions which cannot be monitored by means of Google Analytics. Heatmaps, clickmaps, recording of users’ behavior on a site are in a great use for web analytics consulting.

And at last, unlike many web analytics companies, we have developed our own solutions allowing us to analyze the quality of keywords the project is promoted for. At that, we can calculate whether separate keywords are useful for promotion and whether they are profitable for a customer. This ability allows us to build flexible promotion strategies, taking loads of data into account and constantly improve our strategy during the process of promotion.

The results of web analytics service give a key to what should be improved on the site to make it more productive and profitable.

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