SEO - Frequently asked questions

Advertising in social media - is an opportunity to tell millions of subscribers about your project. Promotion in social media, blogs, theme forums and websites - is a way to get additional traffic to website, improve brand recognition, company's reputation management, additional channel of communication with customers and the main - is sales increasing.

Social networks - is the best site for making noise around brand. They give resources to effectively solve marketing tasks, promote sales and attract visitors to the website. The main tools for target traffic attracting to the website are post and article writing, groups' management, discussions initiation, actions and flashmobs organization.

Brand recognition increasing, positive reputation creation, target traffic increasing - all of this is key elements which influence on sales promotion. Besides, thanks to more accurate targeting and loyal target audience return from social networks' traffic is higher than from searching engines.

We work on a monthly fee basis with 100% prepayment.

In order to start working with your project we need you to fill the brief. It is desirable to give detailed answers on the question, so that we will have an opportunity to understand your targets and to choose the most appropriate social networks for advertising campaign.

The main social networks, in which we advise to promote business, are: - LinkedIn, Facebook, Twitter.

Facebook is the most popular social network in the world. Promotion in the Facebook is suitable as for major brands so as for not very big companies. On the moment, Facebook is landing free of competitors in many niches. Besides, we have really working complex of effective actions, directed on potential clients' attraction from specialized groups to the owners' web-site.

To the list of main advantages of Twitter can be referred: efficiency (all new messages from users you get in real-time mod); dynamicity (twitter allows easily get necessary information by tuning following keywords mentions, information search with the help of #hash-tags); availability (a lot of users use Twitter as analog of RSS subscription for company's news).

LinkedIn - nowadays is one of the oldest and one of the most popular social networks. Mainly, businessmen, IT-specialists, financiers, employers and applicants are registered in LikedIn. So, when issue is monetization of the business, subject must meet visitors' interest of this network. In spite of narrow direction of Linkedins' interests, it gives huge possibilities for advertisers: audience targeting allows achieving high response on advertising campaign with comparatively small amount of funds.

Next indications are signs that that social media has positive effect:

• Dynamic changes of the main social groups characteristics (number of active members, number of site visitors for accounting period, number of users posts, number of brand mentions);
• Website auditory quality changes (number of site visitors, sales increasing);
• Brand mentions increasing

It is possible to increase amount references, but it will not have any effect for site promotion. In spite of the fact, the references from social media platforms get into search engines index, they don't have influence on ranking. In theory, it is possible to promote couple of keywords, but it's impossible to guarantee any result or predict effect of such kind of promotion.

We work with company's representations in social networks, creating and managing blogs; make reputation monitoring research in social society; make hidden and viral marketing in social networks.

All conversion data will be recorded within AdWords account statistics.

First it is necessary to insert AdWords conversion tracking code into the source of the website's action page. Also you should install Google Analytics tracking code, free statistics tool.

Google Analytics allows setting up goals, tracking conversions and users behavior on the site, analyzing the effectiveness of each traffic source and much more. As a goal in Google Analytics can be a purchase, document download, newsletter subscription and etc.

Conversion tracking is necessary for advertising effectiveness evaluation, flexible advertising campaigns management to find the most advantageous way to achieve the maximum profit at minimum cost.

Monthly report includes information about work that has been done, plan for next month and information about social community condition and dynamic of its progress.

Also we take into account our clients' wishes and can include desirable information into monthly report if it is not represented in standard form.

Get in touch with our managers and we will try to find suitable option for your targets

We help you earn more with your online project and develop your online business.

Please contact us and we will get back to you with further instructions.